Analytics Implementation Assessment

Overview

We neglect our technology and assume it’s working well. It helps to do a tune-up every so often to ensure you’re collecting the information you need to make business decisions.

The process

Discovery: A pre-requisite is to have login information for analytics platform and associated technologies.

  • Analytics provider and implementation

  • Tag management provider

  • Attribution model used (if applicable)

  • Current reports and reporting needs

Recommendations:

  • Adjustments to tagging as necessary

  • New tag management system if necessary

  • Attribution model recommendation (if necessary)

  • Reporting cadence and dashboard set up

Implementation: Implementation is not included in the overall Analytics Assessment, but can be for an additional fee.

Ongoing support

An additional 2 months of support included to answer questions and remove obstacles.  

Lisa FlosznikIntermediate